Rapport Building Strategies (Module 4)
“The absolute No. 1 factor in selling today is ability to build rapport.” Module 4 teaches sales people to shift gears and come out of their comfort zones to build attraction with the buyer. Match, mirror and pace the rhythm of communications; recognise their core visual, auditory, kinaesthetic (feeling) senses, and appeal to this by using vital listening and feedback skills. Role-playing and various exercises will allow sales professionals to adjust, drop the role, mirror and talk the language, anchor the responses and become a real listener. Where 70% of the sale is listening to the buyer, this module develops the conscious necessity of becoming a “Master Rapport Builder”.